Legal

Privacy Policy

Effective date: May 2, 2026. Last updated: May 2, 2026.

1. Who we are

This Privacy Policy describes how Adams Imprints (“we,” “us,” or “our”) collects, uses, discloses, and protects information when you visit https://adamsimprints.com (our “Site”), create or use an account, place an order for custom apparel or drinkware, request support, or otherwise interact with us online.

We are a custom apparel and branded merchandise studio — screen printing and sublimation — operating primarily in the United States. We sell directly to individuals, families, teams, camps, and organizations. This policy is designed for that context (e-commerce, production, and fulfillment), not for unrelated industries.

This policy is not legal advice. It summarizes our practices and certain limitations under law. If you do not agree with this policy, please do not use the Site or submit information to us.

2. Information we collect

Depending on how you use the Site and whether you check out as a guest or signed-in customer, we may collect:

  • Account and contact details — name, email address, password (stored using secure hashing; we do not store your password in plain text), phone number if you choose to provide it, and similar identifiers used to administer your account or comply with your requests.
  • Order, production, and fulfillment data — shipping and billing addresses, delivery instructions, organization or event names when needed for your order (e.g., team or camp name on a roster order), line items, production preferences, product sizes and colors, custom notes you enter at checkout, order history, and status updates related to production or shipping.
  • Artwork, branding, and customer-supplied content — files, descriptions, mock-up approvals, and other materials you upload or send so we can produce your items. You should only submit artwork you control or have permission to use; see Section 8.
  • Payment-related information — payment transactions are typically processed by third-party payment processors. We may receive limited information such as the last four digits of a card, payment status, transaction IDs, or billing address fragments — not your full payment card number.
  • Communications — content of emails, support requests, chat-style messages, or forms you send us, including order questions, returns, or estimate requests.
  • Session, device, and technical data — IP address, browser type, device type, approximate location derived from IP (not precise GPS from us), referring URLs, pages viewed, and timestamps. We may use cookies or similar technologies for authentication, shopping cart continuity, security, preferences (such as display theme where applicable), and aggregated analytics. See Section 6.
  • Fraud-prevention and security signals — information used to detect abuse, protect accounts, and reduce payment or promotional fraud.

We do not knowingly collect sensitive categories of information such as government ID numbers, full payment card numbers (our processors handle those), health records, or biometric templates. We do not knowingly sell personal information of minors or direct our storefront to young children (see Section 14).

3. How we use information

We use personal information for purposes such as:

  • Creating and maintaining accounts and authenticating sign-in.
  • Accepting, processing, producing, packaging, and fulfilling orders — including working with suppliers, production partners, and logistics providers as needed.
  • Communicating about your order, shipping, delivery exceptions, or account (e.g., transactional emails, password resets).
  • Sending marketing only where permitted by law and, where required, with your consent or an easy opt-out. You may opt out of promotional emails via the link in those messages or by contacting us.
  • Improving the Site, product offerings, sizing guidance, and customer experience; conducting internal analytics in aggregate or de-identified form where feasible.
  • Detecting, investigating, and preventing fraud, abuse, or security incidents.
  • Complying with law, responding to lawful requests, enforcing our terms, and protecting our rights and the safety of customers and staff.
  • Recordkeeping for taxes, warranty or quality issues, chargebacks, and ordinary business operations (see retention in Section 7).

4. Legal bases (summary)

Where privacy laws require a “legal basis,” we generally rely on: performance of a contract (for example, to fulfill an order you place); legitimate interests (such as securing the Site, understanding aggregate usage, and improving our services — balanced against your rights); consent where we explicitly ask for it (e.g., certain marketing or non-essential cookies, if offered); and legal obligation where we must retain or disclose information to comply with the law.

5. How we share information

We do not sell your personal information for money and do not “sell” or “share” personal information as those terms are defined in applicable U.S. state privacy laws, except as described below if our practices change (we will update this policy and provide any required notice).

We disclose information only as needed in these categories:

  • Service providers and processors — vendors that host the Site, operate our backend or APIs, send transactional or marketing email, process payments, provide shipping labels or carrier integrations, provide analytics or error monitoring, or assist with cybersecurity. They are contractually limited to processing data on our instructions and for defined purposes.
  • Shipping and logistics — carriers and fulfillment partners receive name, address, phone (if provided), and package details necessary for delivery.
  • Professional advisors — accountants, insurers, or lawyers where reasonably necessary.
  • Business transfers — if we merge, acquire, are acquired, or sell assets, information may transfer as part of that transaction, subject to standard confidentiality obligations. We will notify you as required by law if your information becomes subject to a materially different policy.
  • Legal and safety — when we believe disclosure is required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Adams Imprints, our customers, or others.

6. Cookies and similar technologies

We and our providers may use cookies, local storage, session tokens, pixels, and similar technologies. These may include:

  • Strictly necessary — for security, load balancing, authentication, and cart or checkout flows.
  • Functional — to remember preferences you set (such as theme where applicable).
  • Analytics — to understand aggregate traffic and errors. We aim to limit unnecessary personal data collection in analytics.

You can control cookies through browser settings; blocking strictly necessary cookies may break sign-in or checkout features. We do not promise to honor every browser “ Do Not Track” signal where there is no consistent legal standard.

7. Data retention

We retain information for as long as necessary for the purposes above, including order and tax recordkeeping, dispute resolution, chargeback defense, and improving future production for repeat customers where you keep an account.

Orders and billing-related records may be kept for a number of years as required by tax, accounting, or commercial law. Marketing suppression lists may be kept longer so we do not re-contact you after an opt-out. When retention periods expire, we delete or de-identify information where feasible, unless a legal hold or investigation requires otherwise.

8. Customer artwork, trademarks, and content you provide

When you submit logos, mock-ups, or instructions, you represent that you have the rights and permissions needed for us to reproduce that content on physical goods. You understand that we may rely on your representations to produce the order.

We process customer-supplied artwork solely to fulfill your order and operate our business. This Privacy Policy does not transfer intellectual property ownership to us; separate terms of sale may address licensing, revisions, proofs, and limitations of liability for custom work.

9. Third-party sites and embedded content

The Site may link to social platforms, review sites, carriers’ tracking pages, or other third parties. We are not responsible for their content or privacy practices. Review their policies before submitting information.

10. Security

We implement reasonable administrative, technical, and organizational safeguards appropriate to the size and nature of our business and the data we handle — for example, access controls, encryption in transit where standard for web traffic, and vendor diligence.

No online business can guarantee perfect security. You transmit information at your own risk. To the fullest extent permitted by law, we disclaim liability for unauthorized access, disclosure, or loss caused by factors outside our reasonable control (including third-party breaches, malware on your devices, or weak credentials).

11. Your privacy rights and choices

Depending on where you live, you may have rights to access, correct, delete, or obtain a copy of personal information we hold, to opt out of certain processing, or to appeal a decision concerning your request. Rights vary by state and country.

California residents (summary) — you may have rights under the California Consumer Privacy Act (CCPA), as amended, including the right to know categories of information collected, the right to delete information subject to exceptions, the right to correct inaccurate information, and the right to opt out of “sale” or certain “sharing” for cross-context behavioral advertising — which we do not conduct as described in Section 5. We do not use or disclose sensitive personal information for inferring characteristics in a manner that would require a “limit” toggle under CPRA for our current operations. You may designate an authorized agent where permitted by law; we may verify identity before fulfilling requests.

Other U.S. states — Colorado, Connecticut, Virginia, Utah, and other states have enacted consumer privacy laws with varying scopes. We will honor applicable requests as required.

To exercise rights, email privacy@adamsimprints.com from the address associated with your account when possible, and describe your request. We may need additional information to verify you and may deny requests that are fraudulent, excessive, or prohibited by law (for example, where we must retain data to complete a transaction or meet legal obligations).

12. International visitors

We operate primarily in the United States. If you access the Site from elsewhere, your information may be processed and stored in the U.S. or other countries with different data-protection rules. By using the Site, you understand and accept that transfer where allowed by law. Where a legal mechanism (such as standard contractual clauses) is required for certain international transfers, we will apply it when appropriate.

13. Disclaimer of warranties (privacy practices)

The Site and our services related to data handling are provided on an “as is” and “as available” basis to the extent permitted by law. We do not guarantee error-free processing, uninterrupted availability, or that our practices will meet every jurisdiction’s requirements if you use the Site from a location we do not expressly target.

14. Children’s privacy

Our storefront is intended for adults and for parents, coaches, and organization buyers — not for children under 13 to use on their own. We do not knowingly collect personal information directly from children under 13. If you believe a child has provided us personal information, contact privacy@adamsimprints.com and we will take appropriate steps to delete it, subject to law.

Purchases of children’s apparel or gifts are typically made by adults; we treat checkout information as belonging to the purchasing adult.

15. Limitation of liability

To the maximum extent permitted by applicable law, Adams Imprints and its owners, directors, employees, and contractors shall not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages arising out of or related to this Privacy Policy, the Site, or the collection, use, or disclosure of information — including lost profits, lost data, or reputational harm — even if we have been advised of the possibility of such damages.

For any claim arising out of or related to this Privacy Policy or privacy-related practices (except where prohibited by law), our aggregate liability shall not exceed the greater of (a) the total amount you paid to Adams Imprints for products or services in the twelve (12) months preceding the event giving rise to the claim, or (b) one hundred U.S. dollars (USD $100) if no such payments occurred.

Some jurisdictions do not allow certain limitations; in those jurisdictions, our liability is limited to the fullest extent permitted.

16. Indemnity (customer-supplied data)

To the extent permitted by law, you agree to defend and indemnify Adams Imprints (and its personnel) against claims, losses, or costs (including reasonable attorneys’ fees) arising from customer-supplied artwork, text, or trademarks you instruct us to reproduce — including claims by third parties alleging infringement, misuse, or violation of law — except to the extent finally adjudicated to result solely from our intentional misconduct or gross negligence.

This indemnity is in addition to, not in place of, your remedies under law and any separate commercial terms governing custom orders.

17. Changes to this policy

We may update this Privacy Policy from time to time. The “Effective date” at the top reflects the latest general revision. If changes are material, we will provide notice as required by law (which may include posting on the Site or emailing account holders). Continued use of the Site after the effective date of changes constitutes acceptance, except where your explicit consent is required.

18. Contact us

For privacy questions, requests to exercise rights, or concerns about this policy, contact:

Adams Imprints

Privacy inquiries: privacy@adamsimprints.com

Website: https://adamsimprints.com